Celebrating New Beginnings

Yesterday, my wife and I had lunch at a brand new restaurant in Coshocton.  And when I say “brand new,” I mean it.  They opened yesterday at lunch…and we were there.  The new place is called Main Street Station and it’s next door to the Hasseman Marketing office.  So we were able to watch from a close distance at how hard they have been working the last couple of months to get ready for this.

Starting any new venture is hard, but working to open a restaurant during a pandemic has to be top on the list of challenges!

Amy and I were there because we are excited to have a new dining spot in Coshocton.  But we were also there because we understand how hard it is to start something new.  It is challenging and fun, and exciting and overwhelming and scary.  As a matter of fact, it can be all of those things at nearly the same time!  Your team is looking at you for answers that you don’t yet know.  Everything is being done for the first time.

And during those times of launch and exploration, it’s important for a community (any community) to celebrate new beginnings.

These new ventures require bravery.  They also require time and money and hard work.  But the one thing that people often forget about new businesses is, they require support.  If you want to have new gym in town, you need to join it.  If you want to have a successful restaurant in town, you need to go and enjoy it.

When someone in your community starts something new, make sure to celebrate it.  Patronize it and spread the good news.  Look for positives to share…and be a part of the reason that new venture succeeds.

P.S.  Amy and I had a great lunch at Main Street Station yesterday.  The food was fantastic (and there was a lot of it) and the new decor looks great!  And as a side note, both of my daughters are working there too…so stop in and see them!  Good luck Main Street Station!  You are off to a great start!

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Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.